5 Things to Remember While Purchasing an HTML Template Online
Developing a website has now been important to reach a wider audience. Performing web development from scratch can be tough as well as time-consuming. HTML templates can be quite helpful in such cases. They may offer greater convenience to businesses by reducing the web development process by 50%. And we can find some great options online. But let’s filter them out according to the five most recommended features that offer the best value.
1. Responsive Design
Over 58% of web traffic came from mobile devices in Q4 2023. This number has consistently been around 50% since 2017. And Google’s algorithm also prioritizes mobile-friendly websites for higher ranking in SERPs. This shows the importance of responsive designs.
So if you’re looking for HTML templates free or paid, you must prioritize responsive designs. For example, if you’re buying an HTML template for an e-commerce website, you must filter out responsive templates for higher possibilities of good SERP rankings and reaching a wider audience. However, you don’t need to apply such a filter while purchasing templates from theme.bitrixinfotech.com as all the templates here come with responsive designs.
2. Clean Code
Another thing/factor to be remembered while purchasing an HTML template is it must be developed using clean code. The operation of a business/professional website must be smooth and the loading time must be less (usually not more than 3 seconds).
Well-structured and commented code ensures smooth operations and faster loading speeds, which are preferred by 40% of web visitors. HTML templates with complex and minified code also cause hurdles in making customizations, which is not the case with ones having clean and well-structured code.
[Also Read: HTML Templates and Figma UI Kits: Simple Steps to Great Design]
3. Customization Abilities
Your brand must have a unique identity, which must be reflected in your official website. Hence you must look for customizable HTML templates having a variety of pre-developed pages, built-in sections color palettes, and professional typography.
You must check if the source code comes up with the source code, which allows you to make necessary customizations. Online HTML templates have a vast audience. If you don’t go with a customizable template, your professional website may end up looking like other sites based on the same template. So, getting a customizable HTML template (whether free or paid) is necessary to provide a fresh look to your business website.
4. Cross-Browser Compatibility
According to Oberlo, Chrome was the most preferred web browser with over 62% of the market share in 2023, followed by Safari, Microsoft Edge, Mozilla Firefox, Opera, and Samsung Internet. About 38% of the market share among other browsers must be kept in mind.
The HTML template must be compatible with all these major browsers to cover a larger audience. You must test the developed website on all the major browsers as inconsistent loading and rendering may spoil the user experience. For example, Theme Bitrix’s HTML website templates are designed to work smoothly on all major browsers, which can let your website reach a wider audience.
5. After-Sales Services
You must check the seller's information before making a purchase. You must purchase HTML templates from a reliable seller or brand to have the surety of trustworthy after-sales services.
Reliable after-sales services do not only cover bug fixes and security vulnerabilities but also keep your website updated with the latest technology and user expectations. 60% of cyber attacks cause the loss of business if it’s on a smaller scale, so having a well-supported HTML template helps you improve your brand image and strengthens your website's security.
Conclusion
Keeping the importance of having a professional website in this fast-paced world, HTML templates have emerged as one of the most praised IT solutions. By remembering the 5 features shown above, you can get website templates to build websites that grow user engagement, improve SEO, and reflect your unique brand identity.
